Social media is quickly becoming a powerful component of digital marketing, which provides another valuable avenue to be seen by, and stay connected with, your target customer. And if you are not including social media in your marketing strategy, you may be missing out an incredible marketing opportunity, as it is a powerful vehicle to gain and retain customers.
An added reason to include social media in your digital marketing strategy is that Social media presence is becoming an important factor that search engines like Google are now placing more and more weight on when calculating search engine rankings. These days, to secure a successful ranking in the search results, SEO (search engine optimization) requirements are continuously varying. Therefore it’s no longer enough to simply optimize your website and regularly update your company’s blog. Businesses sharing their content on social media are sending out a signal to search engines that speaks to your relevancy, validity, legitimacy, and constancy.
Our Social Media Management Package provides a Social Media strategy custom tailored to your business which includes creation and boosting of compelling social media posts. Ideal for all types of businesses wanting to establish and maintain their social media presence.
Whether your company already has a social media presence and needs help in maintaining it, or whether you are starting out from scratch and dipping your toe into social media for the first time, we’ve got you covered. We’ll include everything you need: account set up, profile set up, and tracking setup for Facebook, Twitter and LinkedIn – as well as all of your content generation for your Social Media channels (which typically include Facebook, Twitter and LinkedIn). Instagram, Pinterest and YouTube are not part of our standard social media management package, because they are not necessarily relevant to all types of business, but they can certainly be added if it makes sense for your company’s overall social media strategy. This is something we’ll be happy to help you determine during your free marketing consultation and strategy session. Again, we don’t believe in a “cookie cutter”, one-size-fits-all approach to marketing, because that just doesn’t make sense! Every business is different and therefore, to be effective, we always custom-tailor the precise marketing strategy specifically to the needs of each of our clients.